Peter Hurley joined Herbalife Nutrition Australia in 2019. A career sales executive with General Management, Sales, Marketing and Supply Chain experience across Australasia, he has a strong understanding of how to support the requirements of Herbalife Nutrition Independent Members, employees and stakeholders within the region.
Peter’s experience, collaborative personality and strong commercial acumen have seen him serve on a number of industry advisory boards for both Grocery and Pharmacy channels. His proven track record of business plan delivery, channel turn around and building high performing teams means he is regarded as a trusted and collaborative leader, with a strong bias towards action. Peter’s role in leading and directing operations aligns with Herbalife Nutrition’s vision, mission and strategy. He is an advocate for good nutrition and embraces the Healthy Active Lifestyle Philosophy.
John Hobby is the General Manager for Nu Skin Pacific, covering Australia, New Zealand & French Polynesia. John was raised in a direct selling family business and this guided John to embark on his career in direct selling straight from his studies and he now has over 10 years of industry experience.
John spent 2 years as a distributor to gain insight into both sides of the industry and to better understand how to partner with the field. John’s passion is to see people change their lives in building success.
Anthony has over 26 years of Sales, Marketing and Leadership experience within the FMCG and Network Marketing Industries. His passion and love for our industry began in 1996 when he joined Avon as a new marketing graduate. What simply blows him away is how that initial 2 year plan transformed into a phenomenally successful Network Marketing career spanning over 2 decades, leading many diverse strategic projects as well as partnering with commercial and field leaders from geographies all over the globe.
Now leading the Arbonne business in Australia and NZ, he is committed and driven to empower and inspire as many people as possible to make positive change in their lives and as a BCorp find the right balance of people, planet and profit.
Besides being a Network Marketing advocate he is the coach, mentor, chief arbitrator, and UBER driver of 4 very competitive rugby, soccer, bluestag, surfclub competing kids.
Celine joined the Direct Selling community over 36 years ago to make a little extra play money back in Dublin, Ireland. Her commitment to her business changed when, after having children she wanted something different from life than returning to her previous corporate role. Within a year of committing to her Direct Selling business, Celine had replaced her full time income and has built strongly since then to become a major player and inspiration to thousands in our industry through her hard work and rock-soli d belief in the business model.
In 2010 Celine joined Juice Plus+ Australia. Within a couple of weeks, Celine became the first Australian Sales Manager.
As part of the great JPCA team, Celine is committed to helping individuals in the field to think team and be proud out loud! She is passionate about making sure that the people she works with, walk away knowing that their time is being put to good use and that they are armed with the skills, resources and tools to succeed in their Juice Plus+ business. In 2014, as a result of her commitment to the Juice Plus+ family, Celine was offered the opportunity to become a director and co-owner of The Juice Plus Company Australia Pty Ltd, along with her husband Mick. Since then Celine has continued to work tirelessly to educate and inspire the next generation of leaders and has helped raise the Company to even greater heights.
After 11 years of service to the Juice Plus+ Company AU/NZ, Celine was announced as the New Chief Growth and Operations Officer for AU/NZ in July 2020. Celine now takes the role of CEO as of December 2021.
Sinead, originally from Ireland, has resided in Australia, on and off for the past 19 years. She is happily married to her kiwi husband David, and they have been living in Sydney for just over 10 years. With more than 11 years of experience in the Network Marketing Industry, prior to Plexus, Sinead Pollock was a part of an Australian Health & Wellness network company as a Head of Sales, she has also previously worked in Management roles in the Hospitality & Staffing Industry.
Her proven track record through strengthening field relationships, developing rank advancement initiatives and exciting growth strategies in the Australian market will assist Plexus greatly as we continue to grow globally. She is enthusiastic, self-motivated, charismatic and committed. She inspires others through her actions & results. With a dynamic personality, Sinead understands the value of shining a light on others to elevate and develop their strengths & personal development.
Rochelle Potter has been with USANA for 2 years. Her passion for the USANA business and the success of its Associates is driven by her vision of connecting USANA to every household across Australia and New Zealand.
She has extensive experience in Direct Selling with over 29 years of employment in both Australia and the United States. Previous, Rochelle has also served on the Board for the Direct Selling Association of Australia for 5 years.
Prior to joining USANA, Rochelle was the Managing Director of PartyLite Australia where she managed to grow a party-plan business year-over-year despite the challenges of a global pandemic. She was also employed at Nutrimetics for 7 years, progressing to the position of Deputy Managing Director of Nutrimetics ANZ during the final 2 years of her employment. At Nutrimetics, Rochelle and her team successfully turned both the Australian and New Zealand businesses into profit and achieved Tupperware’s Turnaround Company of the Year Award.
Her entrepreneurial spirit drives her successes through partnering and collaboration with key internal and external stakeholders. Prior to Nutrimetics, Rochelle worked at Amway for 14 years including various roles in brand management, new product development and new business start-ups at Amway World Headquarters (Michigan) over a 7-year period.
Rochelle’s qualifications include a Bachelor of Commerce majoring in Marketing (Grand Valley State University, Michigan), and she subsequently completed a Transformational Leadership Program at Rollins College (Winter Park, Florida).
Previously, as a single mother of 2 young children and while working in a full-time corporate position, Rochelle built a start-up business from ideation to commercialisation and was successful in launching her own patented product in Tesco, Amazon and QVC UK.
Rochelle strongly values company culture and is a highly effective motivator bringing the best out of her team.
Being a wife and mother of 3 children (21, 19 and 6) she is very busy on the home front. Rochelle lives an active lifestyle, is a keen runner, and enjoys swimming, dancing, movies, good food and quality time with family and friends.
Adrian has been involved with the textile industry since his early teens, working in his parents’ manchester store weekends and during school holidays. The store was the precursor to Lorraine Lea, a business that over two decades has grown into the largest linen and manchester party plan company in Australia and New Zealand. Adrian enjoyed a successful career on the creative side of advertising with high profile agencies in Australia and the United Kingdom. He joined Lorraine Lea in 1994 and has since been actively involved in all aspects of the business. Adrian recently stood down as the Company’s chief executive to allow him to better focus on business strategy, have a strong presence in the sales force where he believes the culture of a company is built – and to better juggle the competing demands of a young family, business and competitive sport.
Melissa Seitz is the Vice President and General Manager for Rodan + Fields Asia/Pacific.
Having spent more than 20 years in the Direct Sales Channel in both Marketing and General Management roles, Melissa has successfully launched two US based skincare brands in Australia and worked extensively throughout Asia.
Having previously held a board position with the DSA, Melissa is passionate about our opportunity and what the future holds.
Heath Tully has been the Director of The Body Shop At Home in Australia for the past 3 years, taking the business from decline to consecutive years of sales growth. He is passionate about supporting and empowering his tribe of consultants to achieve big dreams, and although a relative newcomer to direct selling (having an E-commerce, Digital and Marketing background) he has the passion for the industry running through his veins. Heath is keen to lend his unique experience and background to helping shape the future of direct selling in Australia.